Lotte Duty Free selects new models: skz and super junior

 

Lotte Duty Free announced on the 7th that it has selected Super Junior and Stray Kids as models to capture the fan hearts of customers around the world beyond Asia.

On the 5th, Lotte Duty Free introduced video content announcing the selection of models for the 8-member male idol group 'Stray Kids' through the official Instagram. Stray Kids debuted in 2018 , and in March, 4 years after their debut, took first place on the US comprehensive album chart 'Billboard 200' , establishing themselves as a global trending group.

Lotte Duty Free plans to accelerate customer diversification and target the Southeast Asian market, led by Super Junior and Stray Kids, who have a strong fan base. Through the official SNS account and LDF magazine, including domestic and overseas Lotte Duty Free stores , various contents such as interviews and photos containing the various charms of Super Junior and Stray Kids will be presented.

Lee Sang-jin, head of Lotte Duty Free's marketing division, said, "As the number of tourists visiting South Korea is increasing in Southeast Asia and a new store opening in Da Nang is also ahead, we plan to present various events with new models to captivate the fans' hearts." We will contribute to the recovery of the domestic tourism market by actively utilizing marketing related to shopping.”

Source gg translate, non skz omitted